President Dr. Arif Alvi has said there is a dire need for long-term planning to boost the tourism industry sustainably and attract the foreign investment.
He was addressing 3rd Sustainable Mountain Sports Tourism Conference 2023 in Islamabad today.
The President said improvement of roads, good management and clean environment play pivotal role in attracting the attention of foreign tourists. He said it is the need of the hour to provide more facilities to the tourism industry and sports especially mountaineering could also be a source of revenue.
Dr Arif Alvi said Pakistan is home to some of the world’s most fascinating tourist attractions such as the highest mountain peaks, stunning coastlines, ancient civilizations and a rich cultural heritage.
The President emphasized to harness the potential of sustainable tourism development by focusing on green investments for a better and more viable future.
A large number of renowned mountaineers participated in the event. The President commended their efforts for the country.
Later, the President gave away shields to the top mountaineers.